Many agencies hide their creatives away from clients through layers of account service. At The Works, we have, business minded creatives and creatively minded business people on the forefront, leading the business.
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Brand Partner
Every client has a Brand Partner. A Brand Partner is a very senior person from a creative or strategic background. They literally become the client’s very own brand partner, solving strategies and creative ideas as and when needed. They also head up the rest of the client’s team.
Creatives
The Creatives are made up of art directors and copywriters, digital designers and content creators. So how’s this different to other agencies? Simple; If there’s a creative discussion to be had, it’s had directly between the creatives and the clients.
Brand Producers
Brand Producers are selected for their strong project management and financial skills and ensure all work is delivered on time and on budget - skills highly sought- after in today ’s market. This non traditional Account Service structure means less layers and more focus on delivery.
The Hub
At the hub of the agency are the specific skill sets required to deliver on a client’s needs. Whether it’s brand planning, comms planning or a digital acquisition strategy, an application or design guidelines for a new corporate identity, The Works does what it says on the tin; the works.