Winning ways
November 28, 2011 By Gemma Hogan
EditWhen you’re on a roll, you don’t want it to end. You want to keep on winning.
This is exactly the feeling around the the agency at the moment, and with good reason too. Thanks to Effie and most recently ADMA, the work and effort of the creative folk at the agency is being recognised and is winning.
The campaign that The Works developed for client Staples -The “Stationery City” launch took out bronze in the Digital - Online Broadcast category at ADMA.
The Works reconstructed Sydney Harbour entirely out of Staples Stationery and Office Supplies. Featuring 2,344 recycled sticky notes, 84 boxes of staples, 361 bulldog clips, 169 paperclips, 107 rubber bands, 132 coloured pencils and loads more.
Watch the video here:
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