IPTV's got personality
November 23, 2011 By Gemma Hogan
EditHow do you communicate the features and benefits of IPTV? How do you get an audience to connect with and understand the value of such a service? You give it a personality!
For our latest campaign for client Fetch TV we created a new spokesperson for the brand. Introducing Frank- the Fetch TV dog.
This animated character delivers the message that there’s a new breed of entertainment, while also helping build brand awareness.
He demonstrates how Fetch TV makes TV better by being different, unexpected and entertaining. Each of the short ads delivers a different Fetch TV feature or benefit.
We’re quote proud of the work we’ve produced for Fetch TV and are sure that the audience will find Frank as fun as we do.
Take a look at the ads here:
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